# Assay

Assay keeps everything a B2B company has already published true, including
what AI answers say about it. Two agents do the work. Both read from the same
approved facts, so one approved change reaches every page and every deck that
carries it.

## The agents

- AI SEO & GEO: keeps every page and post on your site true and winning in
  Google and AI answers.
- AI Product Marketer: keeps every deck, battlecard, one-pager, and proposal
  built in Assay on the current story.

No other Assay agent is part of the public site.

## What each agent does

AI SEO & GEO reads the site, flags pages that contradict current approved facts
or that are losing rank or AI citations, prepares a fix that changes the wrong
sentence and leaves the rest of the page alone, waits for a person's approval,
then re-reads the page after it goes live. It works alongside AI visibility
trackers: they show what AI engines say, Assay fixes the pages behind it.
Assay prepares the exact change for the CMS a customer already uses and writes
it back where the connection allows. Publishing access is set with each customer.

AI Product Marketer builds decks, battlecards, one-pagers, and proposals as
living assets. When a fact changes, it finds the exact slides and blocks that
use it and prepares the update. One live link per asset keeps the last approved
version visible during review. Downloaded files and decks stored outside Assay
do not update.

## Living, winning, governed

- Living: what you published stays true to your current facts.
- Winning: results flow back to the exact claim that earned them, and the
  winning version becomes the standard.
- Governed: a firewall. Claims that contradict approved facts are stopped
  before they ship, and every change is logged and can be rolled back.

Nothing publishes, sends, or spends on its own.

## Assay Everywhere

Checks what a team writes in supported AI tools such as Claude and ChatGPT
against the same approved facts, so new content starts current. Supported
Claude and ChatGPT plans and credits can carry the model work a team already
pays for. Assay adds truth, memory, and governed action, so its added model
cost stays negligible. Host setup and action support vary.

## Main pages

- https://assay.wiki/
- https://assay.wiki/seo-geo/
- https://assay.wiki/product-marketing/
- https://assay.wiki/assay-everywhere/
- https://assay.wiki/audit/
- https://assay.wiki/truth-graph/
- https://assay.wiki/mcp/
- https://assay.wiki/security/
- https://assay.wiki/pricing/
- https://assay.wiki/start/

For MCP setup and safety rules, read https://assay.wiki/agents.md.