# Encore > Encore is a tool for asking clients, customers and your team questions with Forms, Moodboards and Comparisons, then seeing every answer in one place. Encore (encorehq.co) puts Forms, Moodboards and Comparisons on one link, together in a Flow, for everyone involved: clients, customers and your team. Instead of asking people to describe taste in adjectives, an Encore link shows real imagery and records real reactions: answers in many formats, ratings with reasons, and side-by-side picks. ## How it works - A Flow puts three ways of asking in one order: Form (one question at a time or all on one page, in many formats: keep or pass, a pick, a scale, a line in their own words), Moodboard (images rated one by one, with reasons), and Comparison (two options side by side, one pair at a time), with a welcome at the start and an ending in your own words. - One private link goes to the people you ask. No password and no install: they can verify their email and pick up on any device. They never pay. - Every answer lands in Encore as it happens, with an email when someone finishes. Encore hands the answers back exactly as given; it doesn't write a brief or a summary of them. ## Pages - [Encore: ask with forms, moodboards and comparisons](https://encorehq.co/): Encore is a tool for asking clients, customers and your team questions with Forms, Moodboards and Comparisons, then seeing every answer in one place. - [Encore pricing: $20 a month, 14 days free](https://encorehq.co/pricing): Every plan has everything in it: $20 a month or $200 a year, or $49 a month for a team of up to five. 14 days free, and always free for the people you ask. - [How Encore works: ask on one link, see every answer](https://encorehq.co/product): Put your questions, pictures and pairs on one link. Every answer lands in one place, so you see where people agree and where they split before you decide. - [This-or-that comparisons for real preferences](https://encorehq.co/product/comparison): Put two options side by side, one pair at a time. A few quick picks from each person show which way people lean, and where they split. - [Flows: questions, a Moodboard and pairs on one link](https://encorehq.co/product/flow): A Flow puts your questions, a Moodboard and a Comparison in one order, on one link. Build it in six steps, send it, and see everyone's answers in one place. - [Forms people want to answer: Slides or Classic](https://encorehq.co/product/forms): Ask as Slides, one question at a time, or Classic, every question on one page. Tap-to-answer questions sit beside plain fields, and AI can draft them from a goal. - [Client moodboards people rate and react to](https://encorehq.co/product/moodboard): Show people a board of images. They rate each one and say what draws them in or puts them off, and you see what most people liked, and why. - [What people see when they answer your Encore link](https://encorehq.co/product/their-side): A warm welcome in your name, a few minutes of answering on their phone or laptop, and a thank-you with what they chose. No account, no download, never a fee. - [Results: where people agree and where they split](https://encorehq.co/product/what-we-heard): Every answer from everyone you asked, in one place: where people agreed, where they split, and exactly what each person said, word for word. - [Who Encore is for: founders, teams, team leads and studios](https://encorehq.co/use-cases): Encore is for anyone leading a decision: founders, product teams, marketing teams, team leads and studios who need answers from the people it affects. - [Client forms and Moodboards for architects](https://encorehq.co/use-cases/architects): Ask how the client lives and what they need, then show exteriors, kitchens and materials to react to, on one link. - [Brand forms that show clients the options](https://encorehq.co/use-cases/brand-designers): Ask the brand questions, then show the client this-or-that pairs and reference brands to react to, on one link. Start from what they choose. - [Ask your community before you decide](https://encorehq.co/use-cases/community): Ask your members about needs and priorities, and show two proposals side by side, on one link. See where your community stands. - [Customer support follow-up surveys after every ticket](https://encorehq.co/use-cases/customer-support): After a call, chat or ticket, send your customer a short follow-up about their own problem: did the fix work, what's still in the way, how the help felt. - [Planning and feedback forms for event planners](https://encorehq.co/use-cases/event-planners): Event goals, dates, guests, budget and venue on one link, with a Moodboard of venue and decor looks the client rates. - [Consultation forms and flower Moodboards for florists](https://encorehq.co/use-cases/florists): Replace 'send us your Pinterest link' with one link: your consultation questions and a Moodboard of arrangements and palettes to rate. - [Customer discovery for founders: ask before you build](https://encorehq.co/use-cases/founders): Hear from customers before you build or change something. Ask with questions, pictures and pairs on one link, and see what they'd choose before you commit. - [Team surveys for HR: offsites, check-ins and retros](https://encorehq.co/use-cases/hr-and-teams): Ask your team before you plan for them. One link for an offsite survey, a new starter check-in or a retro, with pictures and pairs to react to. - [Client forms and Moodboards for interior designers](https://encorehq.co/use-cases/interior-designers): Send one link with your intake questions and a style Moodboard. The client rates rooms and says why, and you start the design knowing their taste. - [Test campaign creative with customers before launch](https://encorehq.co/use-cases/marketing-teams): Check a campaign direction, message or creative with customers before it goes out. See which way they lean, and launch the one they'd pick. - [Forms and Moodboards for photographers](https://encorehq.co/use-cases/photographers): Send your couple or client one link with your questions and a Moodboard of looks they rate. Pair it with whatever CRM you already use. - [Preference tests for product teams: ask users first](https://encorehq.co/use-cases/product-teams): Put a feature, a flow, a name or a roadmap call in front of users, one pair at a time, and see where they stand before you build. - [Buyer forms for real estate agents](https://encorehq.co/use-cases/real-estate): Ask your buyer about area, budget and must-haves, then show home styles to react to, on one link. See what they want before the first showing. - [New-client forms and moodboards for studios and agencies](https://encorehq.co/use-cases/studios): Get to know a new client before the work starts. Ask with questions, pictures and pairs on one link, and start from what they actually think. - [Ask your team before a change: feedback for team leads](https://encorehq.co/use-cases/team-leads): A new schedule, a new tool, a new way of running reviews. Ask the people a change affects first, and walk into the decision knowing where they stand. - [Website forms that show clients the directions](https://encorehq.co/use-cases/web-designers): Ask about purpose, audience and pages, then show reference sites and two homepage directions to choose between, on one link. - [Forms and Moodboards for wedding planners](https://encorehq.co/use-cases/wedding-planners): One link for your couple: the planning questions and a Moodboard they both respond to, with each partner's answers side by side. - [Free Form templates with Moodboards](https://encorehq.co/templates): Free Form templates you can send as one link: the questions to ask, a Moodboard to react to and this-or-that pairs, ready to make your own. - [Branding Form for clients, with this-or-that questions](https://encorehq.co/templates/branding-form): The questions to ask before a brand project, plus this-or-that style pairs (serif or sans, bright or muted) and a Moodboard of references. - [Community input survey template](https://encorehq.co/templates/community-input-survey): Needs and priorities, satisfaction and open comments, plus two proposals side by side. Send it to your community as one link. - [Customer support follow-up survey template (free)](https://encorehq.co/templates/customer-support-follow-up-survey): A free follow-up survey for after a support call, chat or ticket: did the fix work, what's still in the way, and a rating of the help. Every question listed. - [Design preference test template](https://encorehq.co/templates/design-preference-test): Show users three to five pairs of screens or concepts, ask why after each, and see which way they lean. Send it as one link. - [Event planning Form for clients](https://encorehq.co/templates/event-planning-form): Event type and goals, date, guest count, budget, venue, catering and AV, plus a Moodboard of venue and decor looks. - [Home buyer Form, with a home style Moodboard](https://encorehq.co/templates/home-buyer-form): Area, budget, financing, beds and baths, must-haves and timeline, plus a Moodboard of home styles and kitchens your buyer rates. - [Interior design client Form, with a style Moodboard](https://encorehq.co/templates/interior-design-client-form): The questions to ask a new interior design client, plus a Moodboard of rooms they rate and this-or-that pairs for finishes. Send it as one link. - [Residential architecture client Form](https://encorehq.co/templates/residential-architecture-form): Site, household, rooms, budget, timeline and approvals, plus a Moodboard of exteriors and light, and pairs like open plan or separate rooms. - [Team offsite survey: plan it around what people want](https://encorehq.co/templates/team-offsite-survey): Dates that work, dietary and access needs and what people want from it, plus venue and activity pairs to choose between. - [Website design Form for clients](https://encorehq.co/templates/website-design-form): Purpose, audience, pages, content and timeline, plus a Moodboard of reference sites and a this-or-that between two homepage directions. - [Wedding florist Form, with a flower Moodboard](https://encorehq.co/templates/wedding-florist-form): Venue, set-up times, personal flowers, budget and the flowers they love or won't have, plus a Moodboard of arrangements and palette pairs. - [Wedding photography Form for your couple](https://encorehq.co/templates/wedding-photography-form): Names, timings, venues, family groupings and must-have shots, plus a Moodboard of editing styles your couple rates. Send it as one link. - [Wedding planner Form for your couple](https://encorehq.co/templates/wedding-planner-form): Date, guest count, budget, venue and vendors, plus a Moodboard of ceremonies and tablescapes your couple rates. Both partners can answer. - [Encore for AI agents: build and send Flows over MCP](https://encorehq.co/agents): Connect Claude, ChatGPT or any agent that speaks MCP to Encore. Ask it to build a Flow, send the link and read the results, right from your chat. - [About Encore](https://encorehq.co/about): Why Encore exists - [Privacy policy](https://encorehq.co/privacy): What Encore collects, where it goes, and the controls available to studios and the people they ask. - [Terms of service](https://encorehq.co/terms): The rules for using Encore as a studio, a team member, a person answering a link, or a connected agent. - Sitemap: https://encorehq.co/sitemap.xml ## Facts - Pricing: $20/month or $200/year (two months free annually) for one person, or Teams at $49/month for up to five people. Every plan has every feature. 14-day free trial; a card is added at the start and nothing is charged until the trial ends. - Up to 500 people can answer one link. - People who answer never pay, never create a password, and never install anything. - Delivered links keep working even if the subscription lapses. - Start a trial at https://encorehq.co/signup. - Encore also ships an MCP connector, so AI agents can work with a studio's projects, flows, and sessions, see each flow as the studio's project page shows it, and ask what has come back since they last looked. ## MCP connector The connector lets a connected agent gather context: create projects, forms, moodboards, comparisons, and flows with their welcome and ending; run links and sessions; read every answer back whole; ask what came back since a moment (list_activity); manage the library; and visually verify work. - Canonical MCP resource: https://mcp.encorehq.co/mcp - Connector documentation: https://mcp.encorehq.co/llms.txt - Machine changelog: https://mcp.encorehq.co/.well-known/mcp-changelog.json - Authentication: OAuth 2.1 authorization code flow with PKCE S256. Client ID Metadata Documents (CIMD) are supported, and Dynamic Client Registration (DCR) remains available for compatibility. - The connector advertises a curated core and keeps every other tool reachable at runtime through list_encore_tools and run_encore_tool. A valid explicit comma-separated toolset selection (path form /mcp/ts/, or the legacy ?toolsets= query) replaces that core with discovery plus exactly the selected domain toolsets. Empty or omitted selections use core; unknown names are refused. Use search_docs and list_toolsets for grounded discovery.