# FrazzleCRM > FrazzleCRM is a CRM and marketing-automation platform where the funnel > diagram and the live automation are the same object: draw the flow on a > visual canvas and it runs for real — email, SMS, waits, branches, tags, > A/B splits. Edit the map or the automation; both change. A Traffic view > overlays real contact movement on the diagram. Key facts: - Free plan: 5 flows, 1 map, 500 contacts, no credit card required - Built-in MCP server (Model Context Protocol) on the Pro plan ($79/mo): AI agents can create/update/audit automations, read and annotate funnel maps, search contacts, and manage email templates. Endpoint: https://app.frazzlecrm.com/api/mcp (Streamable HTTP, Bearer API key). Listed in the official MCP Registry as com.frazzlecrm/frazzlecrm. - AI-created automations land as drafts; a human flips them live. - Bring-your-own sending credentials (SMTP / Twilio); broken links in any message are flagged automatically. - Plans: Free $0 · Starter $29/mo · Pro $79/mo · Scale $199/mo ## Docs - [AI & MCP setup guide](https://www.frazzlecrm.com/ai): connect Claude, ChatGPT or any MCP client in 3 steps - [Pricing](https://www.frazzlecrm.com/pricing) - [Funnel templates](https://www.frazzlecrm.com/templates): clonable, pre-wired funnel maps (onboarding, cart recovery, webinar, win-back, …) - [API Call step](https://www.frazzlecrm.com/integrations/api-call): call any REST API from inside an automation; the JSON response becomes {{api.*}} merge fields, with pick-one-item-from-a-list matching - [Migrate from GoHighLevel](https://www.frazzlecrm.com/migrate/gohighlevel): what the contact CSV import brings across, what is rebuilt, what stays behind, and the order that avoids mass-enrolling imported contacts ## App - [Sign up (free)](https://app.frazzlecrm.com/signup) - [Sign in](https://app.frazzlecrm.com/login)