# Warble

> Warble is an AI social media manager for small businesses. Paste your website: Warble reads it, learns how you talk, and writes a month of posts in your voice, then schedules and posts them for you. Posts you schedule go out on schedule, and you can edit or pause any scheduled post before it posts; campaigns schedule their posts automatically when you launch them.

- What Warble reads from your website: your homepage first, for what you sell, who it's for, your logo, brand colors and the language you already use. Later, Re-analyze in Settings reads up to three more pages.
- Formats: posts, carousels, reels, offers, stories and ads.
- Channels you can connect: Instagram, Facebook, LinkedIn, X, TikTok, Threads, YouTube, Pinterest, Bluesky and Google Business.
- Plans, with no contract:
  - 30-day trial: $1 for 30 days. 120 credits: about 120 posts. Up to 3 channels, posting for real. On day 31 it becomes Basic at $59 a month unless you cancel; you can cancel anytime during the trial.
  - Basic: $59 a month. 120 credits a month, about 4 posts a day. Up to 3 channels. Unlimited businesses.
  - Pro: $99 a month. 200 credits a month, about 6–7 posts a day. Up to 10 channels. Unlimited businesses. API and MCP access.
  - Unlimited businesses (Basic and Pro): run as many businesses as you like on one account, each with its own brand, voice and calendar.
  - Extra channels (Basic and Pro): $10 a month for each channel beyond the plan's 3 or 10.
  - Credit packs (Basic and Pro), one-time: 50 credits (about 50 posts) for $15, 150 (about 150 posts) for $39, 400 (about 400 posts) for $89. Pack credits are used after your monthly credits and expire 60 days after purchase.
  - Rollover (Basic and Pro): unused monthly credits roll over, but you can hold at most two months' worth (240 on Basic, 400 on Pro). Anything past that is lost at renewal, so it's use it or lose it.
- Credits: one credit is about seven cents of the AI work behind a post. Ideas, captions and rewrites are free. One post, with its picture, is 1 credit, however many of your channels it goes to. A branded carousel is 5–9 credits (about 1 per slide, 6 for a typical one). A narrated reel is 6–8 credits (a long countdown list can reach 10).
- Claim checks for regulated industries: posts made in Compose's Posts, Design a post and Upload lanes are checked against 5 universal checks plus the one industry rule pack you choose per workspace (industry packs are off until you turn one on). There are 10 packs: financial services and advisors; mortgage and home lending; real estate and fair housing; healthcare, medical and dental; med spa and aesthetics; supplements, food and beverage; legal services and attorneys; insurance agencies and agents; cannabis and CBD; coaching, courses and info-products. The checks run on every plan at no extra cost. They don't yet check campaign posts, carousels, reels, ads, onboarding or Telegram posts, posts scheduled or edited through the API, copy edited in the scheduler or the per-platform versions of a post, and nothing is re-checked when a post publishes. They flag and suggest safer wording but never block a post. They are assistive and do not replace professional legal or compliance advice.
- Public claim checker: https://usewarble.com/tools/social-media-claim-checker lets anyone paste a social media caption, with no account, and see the risky phrases in it (earnings and results claims, health claims, absolutes, a promotion with no #ad, "Made in USA") and why, plus an optional industry rule set and a safer rewrite. It is a helper, not legal advice.
- Inbox auto-replies: Warble watches Instagram and Facebook comments and DMs, understands what each one is asking (even when it's worded differently), and answers the ones that ask about one of the reply rules you set with the answer you wrote, word for word. If the business sets a goal (like booking a free class or signing up), Warble can answer other messages in the business's voice from what it knows about the business (its profile, products and rule answers), without making up prices, hours or promises, and point people toward that goal; these replies are marked "Written by Warble". Anything it can't answer gets one short holding reply that asks for details, then waits for you in your Needs you list, and Warble can email you. Complaints and health or legal questions go straight to Needs you with no automatic reply. A plain hello in a DM gets a short greeting you can edit, and comments that are only praise or emoji are skipped. Auto-reply is off for each business until you turn it on, it only answers messages from the last day, and there is a daily limit on automatic replies.
- Ad creative: a finished ad image in any of more than 200 styles, built from your brand colors, logo, product photos and voice, with a caption drafted when you ask. Every style works at every size (square, portrait and tall) and for product or service businesses. 1 credit per ad render. Warble makes the creative; you run the ads from your own ad account. It does not connect to any ad account, spend money, set budgets, choose audiences or launch campaigns.
- For AI agents and developers (Pro): a remote MCP server at https://app.usewarble.com/mcp (add the URL to your AI client and sign in with your Warble account; 22 tools, filtered to your key's scopes) and a REST API at https://app.usewarble.com/api/v1 (bearer API keys minted in Settings → API Keys). Agents that can read local files can upload the user's own videos (MP4 or MOV, up to 100 MB; free — iPhone videos (HEVC) and other formats are converted to H.264 automatically, up to 10 minutes long; export longer ones as H.264) and schedule them to Instagram, Facebook, LinkedIn, X, YouTube, Threads, Pinterest, Bluesky and, as a draft in the owner's TikTok app, TikTok. Chat assistants that can't read files can give the user a one-hour link to drop the video on instead.

## Product

- [Warble](https://usewarble.com/): What Warble does and how it works, example posts, plans and FAQ.
- [Pricing](https://usewarble.com/pricing): The 30-day trial, the Basic and Pro plans, the add-ons (unlimited businesses, extra channels and credit packs), what a credit buys, a posting-month calculator, and Warble compared with an agency or an in-house hire.

## Features

- [Features: What Warble Does for Your Social Media](https://usewarble.com/features): Every Warble feature in one place: image posts, carousels, short videos, a content calendar, campaigns, analytics, claim checks and more.
- [Brand Kit and Voice, Set Up From Your Website](https://usewarble.com/features/brand-kit-and-voice): Paste your website and Warble sets up your brand kit: your logo, colors and what you sell. Add your voice, and new captions are written in it.
- [AI Image Posts for Social Media, in Your Brand](https://usewarble.com/features/image-posts): Warble writes the caption and makes a matching picture in your brand, square or portrait. 1 credit a post, captions free. Edit or pause any post.
- [AI Carousel Maker for Instagram and Facebook](https://usewarble.com/features/carousels): Warble writes and designs carousels in your brand, 4:5 for the feed or 9:16 for Stories. 1 credit a slide. Edit or pause any post.
- [Social Media Content Calendar and Scheduler](https://usewarble.com/features/content-calendar): See every post on one calendar. Filter by channel, preview a post, drag it to a new time, pause it or retry it. Posts go out on schedule.
- [Social Media Campaign Planner for Small Business](https://usewarble.com/features/campaigns): Plan a run of posts around one idea. Warble suggests angles, writes the brief and the posts, and spreads them across your dates. Edit or pause any post.
- [Claim Checks for Social Media Captions](https://usewarble.com/features/claim-checks): Warble flags risky wording in captions you make in Compose and suggests safer copy: 5 checks on by default, 10 industry packs to add. Not legal advice.
- [Upload and Schedule Your Own Social Posts](https://usewarble.com/features/your-own-posts): Post your own photo as it is, for no credits, or write the copy and design the picture yourself. Warble fits your caption to each channel.
- [Social Media for Multiple Businesses and Agencies](https://usewarble.com/features/multiple-businesses): Run every business you manage from one Warble account, each with its own brand kit, channels and calendar. Unlimited businesses on Basic and Pro.
- [AI Short Video Maker for Small Business](https://usewarble.com/features/short-videos): Warble turns a topic into a short vertical video: slides designed in your brand, each with its words on it, and an optional voiceover.
- [Turn a Telegram Photo Into a Social Post](https://usewarble.com/features/telegram): Text a photo to Warble on Telegram, pick what kind of post you want, and tap Approve to post it to your channels. Posting it as-is is free.
- [Social Media Analytics for Your Posts](https://usewarble.com/features/analytics): See how each post did: impressions, likes, engagement rate and clicks on your own links, synced back from the platforms and sortable by what worked.
- [Auto-Reply to Instagram and Facebook Comments](https://usewarble.com/features/inbox-auto-replies): Every Instagram and Facebook comment and DM in one inbox. Your answers go out word for word, you can test them first, and the rest waits for you.

## Channels

- [Social Media Channels Warble Posts To](https://usewarble.com/channels): Warble posts to Instagram, Facebook, LinkedIn, Google Business, X, Threads and more. See what it makes for each channel and the limits it writes to.
- [Instagram Post Automation for Small Business](https://usewarble.com/channels/instagram): Warble reads your website and makes Instagram posts, carousels and Stories in your brand's colors and voice. Edit or pause any post. 30-day trial, $1.
- [Automate Google Business Profile Posts](https://usewarble.com/channels/google-business): Warble writes Google Business Profile updates from your website and posts them to your verified profile: the point first, one next step. 30-day trial, $1.
- [Facebook Post Automation for Small Business](https://usewarble.com/channels/facebook): Warble reads your website and makes Facebook posts, carousels and Stories for your Page, in your brand's colors and voice. Edit or pause any post.
- [LinkedIn Post Generator for Business](https://usewarble.com/channels/linkedin): Warble reads your website and writes LinkedIn posts in your voice: first person, one real point, no buzzwords. Edit or pause any post. 30-day trial, $1.
- [Schedule X (Twitter) Posts with AI](https://usewarble.com/channels/x): Warble reads your website and writes X posts of 280 characters or fewer, with a picture or without, no threads. Edit or pause any post. 30-day trial, $1.
- [Automate Threads Posts for Your Business](https://usewarble.com/channels/threads): Warble reads your website and writes short, casual Threads posts in your voice, with a picture, without, or as a carousel. Edit or pause any post.
- [TikTok Carousel Maker for Small Business](https://usewarble.com/channels/tiktok): Warble reads your website and makes TikTok carousels in your colors and voice: 4:5 slides to swipe, or 9:16 slides as a video. Edit or pause any post.
- [YouTube Video Maker for Small Business](https://usewarble.com/channels/youtube): Warble reads your website and turns it into 9:16 YouTube videos: designed slides in your colors, with a voiceover or without. Edit or pause any post.
- [Pinterest Pin Maker for Small Business](https://usewarble.com/channels/pinterest): Warble makes Pinterest image pins from your product photos and 9:16 video pins from designed slides, in your brand. Edit or pause any pin before it posts.
- [Schedule Bluesky Posts for Your Business](https://usewarble.com/channels/bluesky): Warble reads your website and writes short Bluesky posts in your voice, with a picture or without, never over 300 characters. Edit or pause any post.

## Ad creative

- [AI Ad Creative Maker for Small Business](https://usewarble.com/ad-creative): Make ad images in more than 200 styles with your brand's colors, logo and photos, with a drafted caption. Warble makes the creative; you run the ads.
- [Instagram Ad Creative Maker for Small Business](https://usewarble.com/ad-creative/instagram): Make Instagram ad images in more than 200 styles with your brand colors, logo and photos. Warble makes the creative; you run the ads. 1 credit per ad.
- [Facebook Ad Creative Maker for Small Business](https://usewarble.com/ad-creative/facebook): Make Facebook ad images in more than 200 styles with your brand colors, logo and photos. Warble makes the creative; you run the ads. 1 credit per ad.
- [Ad Templates for Small Business](https://usewarble.com/ad-creative/templates): Browse Warble's 298 ad styles in 10 sections, with real previews. Every one works at every size, for a product or a service. You run the ads.

## Regulated industries

- [Social Media for Your Industry](https://usewarble.com/industries): Warble flags risky claims in your Compose posts: 5 universal rules plus 10 optional industry packs, from med spas to mortgages, each with a safer rewrite.
- [Social Media for Med Spas, Claims-Checked](https://usewarble.com/industries/med-spas): Warble writes med spa posts from your website and flags risky claims in Compose, like “zero downtime” or “permanent results”, against 10 med spa rules.
- [Social Media for Dentists, Claims-Checked](https://usewarble.com/industries/dental-practices): Warble writes dental posts from your website and flags risky claims in Compose, like “completely painless” or “#1 dentist”, against 8 healthcare rules.
- [Social Media for Financial Advisors, Claims-Checked](https://usewarble.com/industries/financial-advisors): Warble writes financial advisor posts from your website and flags risky claims in Compose, like “guaranteed returns” or “beat the market”.
- [Real Estate Agent Social Media, Claims-Checked](https://usewarble.com/industries/real-estate-agents): Warble writes real estate posts from your website and flags fair housing wording in Compose posts, like “perfect for families” or “safe neighborhood”.
- [Social Media for Insurance Agents, Claims-Checked](https://usewarble.com/industries/insurance-agents): Warble writes insurance agency posts from your website and flags risky claims in posts you make in Compose, like “free coverage” or “everyone qualifies”.
- [Social Media for Law Firms, Claims-Checked](https://usewarble.com/industries/law-firms): Warble writes law firm posts from your website and flags risky claims in posts you make in Compose, like “top divorce attorneys” or “we’ll win your case”.

## Local businesses

- [Social Media for Restaurants & Cafés](https://usewarble.com/industries/restaurants): Warble writes restaurant and café posts from your website, from the dish to the next event, and schedules them to Google Business, Instagram and more.
- [Social Media for Salons & Barbers](https://usewarble.com/industries/salons-and-barbers): Warble writes salon and barbershop posts from your website: the finished look, open chairs, your stylists, your prices. Edit or pause anything.
- [Social Media for Gyms & Fitness Studios](https://usewarble.com/industries/gyms): Warble writes gym and fitness studio posts from your website: class schedules, coaches, form cues and first-visit guides. No hype. Edit or pause anything.
- [Social Media for Martial Arts Schools & Dojos](https://usewarble.com/industries/martial-arts): Warble writes martial arts school posts from your website: class schedules, belt testing, kids’ programs and trial classes. Edit or pause anything.
- [Social Media for Home Services & Contractors](https://usewarble.com/industries/home-services): Warble writes posts for roofers, plumbers, HVAC, contractors and cleaners from your website, and schedules them to Google Business, Facebook and more.

## Comparisons

- [Compare Warble With Other Social Media Tools](https://usewarble.com/compare): How Warble compares with Blaze, Predis.ai, Buffer, Hootsuite, Sprout Social, Later and AdCreative.ai, with facts from each company’s own pages.
- [Warble vs Blaze: Plans, Channels and Posting](https://usewarble.com/compare/warble-vs-blaze): Warble vs Blaze: prices, channels, posting and ads, from each company’s own pages. See where each fits, including where Blaze fits better.
- [Warble vs Predis.ai: Plans, Channels and Posting](https://usewarble.com/compare/warble-vs-predis): Warble vs Predis.ai: plans, auto posting, channels and what each makes, from each company’s own pages, and where each one fits better.
- [Warble vs Buffer: Writing Posts vs Scheduling](https://usewarble.com/compare/warble-vs-buffer): Warble writes and posts for you; Buffer schedules the posts you make. Prices, channels and approvals compared from each company’s own pages.
- [Warble vs Hootsuite for Small Businesses](https://usewarble.com/compare/warble-vs-hootsuite): Warble vs Hootsuite for small businesses: prices, channels, AI and approvals compared from each company’s own pages, and where each one fits.
- [Warble vs Sprout Social for Small Businesses](https://usewarble.com/compare/warble-vs-sprout-social): Warble vs Sprout Social for small businesses: per-seat plans, channels, AI and approvals compared from each company’s own pages.
- [Warble vs Later: Plans, Channels and AI](https://usewarble.com/compare/warble-vs-later): Warble vs Later: prices, channels, AI credits and approvals compared from each company’s own pages, and where each tool fits better.
- [Warble vs AdCreative.ai: Ad Images Compared](https://usewarble.com/compare/warble-vs-adcreative-ai): Warble vs AdCreative.ai: two ways to make ad images. Sizes, ad-account connections and prices compared from each company’s own pages.
- [Buffer Alternatives for Small Businesses](https://usewarble.com/compare/buffer-alternatives): Six Buffer alternatives for small businesses, from AI tools that write your posts to team suites, with prices from each tool’s own pages.
- [Hootsuite Alternatives for Small Businesses](https://usewarble.com/compare/hootsuite-alternatives): Six Hootsuite alternatives for small businesses, from simple schedulers to AI tools that write your posts, with prices from each tool’s own pages.
- [Warble vs Hiring a Social Media Manager](https://usewarble.com/compare/warble-vs-hiring-a-social-media-manager): What a US social media manager earns, from Indeed’s salary data, next to Warble’s plans. And what a person does that Warble doesn’t.
- [Warble vs a Social Media Agency: Cost and Scope](https://usewarble.com/compare/warble-vs-social-media-agency): What social media agencies charge a month, from published pricing, next to Warble’s plans. And what an agency does that Warble doesn’t.
- [Warble vs Social Media Schedulers](https://usewarble.com/compare/warble-vs-scheduler-tools): Schedulers like Buffer, Hootsuite, Sprout Social and Later post the content you make. Warble writes and designs it too. Compared from their own pages.
- [Best Social Media Tools for Small Business](https://usewarble.com/compare/best-social-media-tools-for-small-business): Eight social media tools for small businesses, grouped by the job you need done, with what each is best for and a starting price from its own page.

## AI integrations

- [AI Integrations: Claude, ChatGPT, MCP and API](https://usewarble.com/integrations): Run your social media from Claude or ChatGPT, or connect your own AI agent to Warble's MCP server and REST API to write and schedule posts. Pro plan.
- [Claude Connector for Social Media Posts](https://usewarble.com/integrations/claude): Add Warble to Claude as a custom connector and ask Claude to write, schedule and publish posts on your channels, from your own credits. Pro plan.
- [Use Warble in ChatGPT: Set Up in Four Steps](https://usewarble.com/integrations/chatgpt): Add Warble to ChatGPT on the web and ask for on-brand drafts, images and scheduled posts in plain words. Four setup steps. Warble Pro plan.
- [Social Media MCP Server and API for AI Agents](https://usewarble.com/integrations/mcp): Warble's hosted MCP server and REST API let your agent write, schedule and publish posts across every business in your account. 22 tools, scoped keys.

## Developers

- [Developers: API and MCP](https://usewarble.com/developers): REST API and MCP server reference for building agents on Warble: authentication, scopes, idempotency, rate limits, every endpoint, and error codes.

## Optional

- [Privacy policy](https://usewarble.com/privacy): What Warble collects, why, who else sees it, and how to get it back or deleted.
- [Terms of service](https://usewarble.com/terms): The terms you agree to when you use Warble.